Proprietary Technology Platform

Powered by Elitez FMCG

BLINK
OPERATIONS
PLATFORM

Real-time field marketing intelligence at your fingertips. Monitor promoters, track live sales, and receive auto-generated reports — all from one client portal.

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BLINK Client Portal LIVE
Promoters Active
24
Units Sold Today
1,284
Outlets Covered
18
Avg. Score
92%
SK
Sarah K.
NTUC Tampines Hub
Active
MR
Michael R.
Cold Storage Orchard
Checked ✓
LH
Lisa H.
Giant Jurong Point
Active
300+
Promoters on Platform
3
Integrated Portals
100%
Real-Time Data
5
Campaign Stages Tracked

What is BLINK?

YOUR FIELD
OPERATIONS
COMMAND CENTRE

BLINK is Elitez FMCG's proprietary operations platform — built to give brand managers complete visibility and control over every activation, promoter, and sales data point in real time.

Purpose-built for FMCG campaigns
Designed specifically for brand activation, promoter deployment, and retail merchandising — not a generic HR tool adapted for field work.
Three portals, one ecosystem
Admin, Client, and Promoter portals share a single data layer — so what your promoter records in-store appears instantly on your dashboard.
Zero report chasing
Sales summaries, attendance records, and campaign wrap-ups are auto-generated — no more chasing supervisors for Excel files.
BLINK ●
ONLINE
✓
Uniform Check
100%
✓
Product Knowledge
94%
✓
Display Standards
88%
92% Avg Promoter Score

Client Portal Features

WHAT YOU SEE,
WHAT YOU CONTROL

Three features built for the one thing brand managers care about most: knowing exactly what is happening on the ground, right now.

01

Promoter Experience Check

Know the quality of your brand representatives before they even speak to a single shopper. BLINK's pre-shift evaluation ensures every promoter is campaign-ready.

Scored checklist: uniform, grooming, product knowledge
Photo verification at each check-in point
Brand manager visibility into scores by outlet
Flag and resolve issues before the shift starts
Historical score trends per promoter
02

Live Sales Updates

Watch your numbers move in real time. Promoters log sales as they happen — you see aggregate and outlet-level data updated live on your dashboard.

Units sold per SKU, per outlet, per promoter
Hourly and daily totals with comparison vs. target
Outlet heat map — spot underperforming stores instantly
Push alerts when thresholds are missed
Multi-brand and multi-SKU campaign support
03

Auto Sales Reports

Campaign reporting, done. BLINK compiles daily, weekly, and end-of-campaign summaries automatically — formatted, complete, and ready to share with stakeholders.

PDF and Excel export in one click
Daily digest sent automatically to your inbox
Campaign wrap-up report with full analytics
Promoter performance breakdown included
Custom branding options for client-facing reports

Platform Architecture

THREE PORTALS.
ONE ECOSYSTEM.

Each stakeholder has their own purpose-built interface. All three are connected to the same live data — so everyone is always on the same page.

Admin Portal
Elitez Operations Team

The engine room. Elitez's internal team manages campaign setup, promoter allocation, outlet scheduling, and system oversight from here.

  • Campaign creation & configuration
  • Promoter assignment & scheduling
  • Outlet mapping & territory management
  • System-wide performance monitoring
  • Data quality and audit controls
Client Portal
Brand Managers & Procurement

Your window into the campaign. Real-time visibility, quality checks, live sales data, and automated reporting — without needing to call or email anyone.

  • Promoter Experience Check dashboard
  • Live sales data & outlet performance
  • Auto-generated campaign reports
  • Campaign timeline & milestone tracking
  • Direct communication with Elitez team
Promoter Portal
On-Ground Promoters

A simple, mobile-first app for promoters on the ground. Check in, log sales, complete tasks, and stay connected to the campaign — from any smartphone.

  • GPS-verified check-in at outlet
  • Pre-shift experience checklist
  • Real-time sales entry by SKU
  • Task completion & photo upload
  • Shift summary & earnings tracking

Campaign Lifecycle

FROM BRIEF
TO RESULTS

01
Stage 01
Campaign Setup
Brief received, campaign configured in BLINK. Outlets mapped, SKUs loaded, objectives set.
02
Stage 02
Promoter Deployment
Promoters matched to outlets. Training completed. Schedules published to Promoter Portal.
03
Stage 03
Live Activation
Campaign runs. Promoters check in, log sales, complete experience checks. Client sees everything live.
04
Stage 04
Monitoring & Optimisation
Performance tracked daily. Underperforming outlets flagged. Adjustments made in real time.
05
Stage 05
Reporting & Wrap-Up
Auto-generated campaign report delivered. Full data export available. Learnings captured.
"

Instead of waiting for weekly Excel updates, we can now see exactly how many units our promoters sold — by outlet, by SKU — in real time. It completely changed how we manage activations.

— Brand Manager, Major FMCG Client

Get Access to BLINK

READY TO SEE YOUR
CAMPAIGN IN REAL TIME?

Every Elitez FMCG campaign comes with full BLINK access — no add-on cost. Request a demo or get in touch to learn how it works for your brand.

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